Director of Licensing & Operations

Melissa Cortinas

Melissa Cortinas serves as RHP Financial’s Director of Licensing & Operations, where she oversees the firm’s licensing, contracting, and administrative infrastructure while supporting agents and organizations through every stage of the onboarding process.
Known internally as the driving force behind operational excellence, Melissa has helped countless professionals navigate complex licensing requirements, multi-state appointments, contracting procedures, and regulatory processes with efficiency and precision. Her expertise allows advisors to spend less time on paperwork and more time serving their clients.
With a meticulous attention to detail and a passion for problem-solving, Melissa has earned a reputation as the go-to resource for licensing and back-office support. Whether assisting a new agent with obtaining the proper credentials or helping an established organization streamline its operational workflows, she approaches every challenge with professionalism, responsiveness, and care.
Her commitment to organization and execution plays a vital role in RHP Financial’s continued growth, ensuring that both clients and professionals experience the high standard of service and support the firm is known for.